From our CEO and founder, a new publication:
Power Up Product Management
An engaging guide for new product managers and aspiring innovators – learn the strategies, mindset and realities of a key Silicon Valley job role.
Learn the mindset behind successful product delivery and get up-to-speed quickly. Whether you're transitioning careers, building your first product, or seeking an experienced insider view into world-class product teams – this compact book is your quick start guide.
Recent Reviews
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Included free in Power Up Product Management:
Exercises
Learn by doing with chapter-by-chapter exercises.
Real-World Stories
Experience what it's like through victory and epic fail vignettes.
Tools
Find recommended tools & resources to get you jumpstarted.
Reader Feedback
“For anyone embarking on a product management career, ‘Power Up Product Management’ is a gem.”
Joff Redfern, Partner Menlo Ventures, ex-CPO Atlassian
“One of the only guides that captures all facets/core principles of being a Product Manager – especially important in a rapidly changing, AI-evolving time.”
Austin Ma, Product at Microsoft
“A compass, filtering out the noise and zooming in on what truly matters in product development.”
Susan Peterson Sturm, Senior Director, Wabtec
Both powerhouse and junior industry leaders have praised the award-winning book, Power Up Product Management: A Quick Start Guide, for its clarity and practical value. Reviewers from organizations such as Honeywell, Menlo Ventures, Microsoft, and Salesforce describe the book as a valuable guide for anyone beginning a product management career and a helpful compass for navigating the complexities of modern product development.
Executive leadership teams appreciate the compact quick start format that rapidly helps them overcome knowledge or experience gaps to better lead their product teams.
Unlike many theoretical books, this award-winning book, Power Up Product Management: A Quick Start Guide, focuses on the real mindset and day-to-day realities of product managers. It combines practical insights, real-world stories, and lessons learned from both successes and failures to help readers understand how products are actually developed and delivered. This is one of the most useful product management books available today, according to book reviewers.
In addition, Power Up Product Management: A Quick Start Guide authors bring over 20 years of experience delivering software and hardware products globally for Fortune 500 companies and high-tech start-ups. They also understand pedagogy for transferring knowledge in enjoyable ways, to empower busy working readers with the job skills they need now in the workplace.
The book serves as a leading resource for global leadership teams, business schools, and junior career team members to rapidly excel in the product management field.
This award-winning book is ideal for people who are:
- Leading product teams and may not have a STEM or product background
- Transitioning into a product management role from an SME role or PhD track
- Building their first product or working on a start-up venture
- Exploring product management as a career path
- Looking for an insider’s perspective on how world-class product teams operate
Power Up Product Management: A Quick Start Guide co-authored by Allison J. Taylor serves as a leading resource for business schools worldwide. It is designed to help readers get up to speed quickly and confidently.