Digital Strategy
Building Competitive Edge with a Digital Marketing Machine
A software innovator in the IT security space was ready to build out marketing to gain a competitive edge and keep investment flowing. Collaborating closely, Allison J. Taylor with Thought Marketing and the client team worked together to design, build and actualize an effective global digital marketing strategy. The effort ultimately increased sales pipeline and brand awareness – even winning the team an industry award for breakthrough marketing.
Business
Software-as-a-Service (SAAS)
Cyber Security Tech Start-Up
Services
Strategy & Design
Creative
Coaching